It's one of the reasons the industry has such a high attrition rate. Many go in expecting it to be a "piece of cake" yet soon find it takes more than just signing up and letting things happen.

Ann Sieg make the point in her hard-hitting report The 7 GreatLies Of Network Marketing that many people are enticed into network marketing by being told they don't have to do any work and it would be done for them.

They're told to sign up and the work would be done by their upline. All they had to do was make a names list and attend meetings with prospects and they in turn would then be sold on the idea by their upline. Well, most of us who have been working an MLM business knows how that pans out!

An easy home business creates a get rich quick mentality and when you are in this frame of mind, then you are really going to struggle to build a business from home. Once you start thinking like this, you've conditioned your mind to expect things to happen for you without much of your own sweat equity
but when things don't happen, you start looking elsewhere.

Too many MLM "corpses" litter the network marketing landscape after this type of thinking and it's a strong reason why more than 90 per cent of start ups end in quitting their business within the first three months.

Today, with internet network marketing now becoming such a prominent business model, the same principles apply. Run a mile when someone is pitching you, promising great riches for very little effort.

With internet network marketing, there is an immediate learning curve to overcome and it takes time to understand and learn how to implement online strategies to attract prospects into your business.

But the good news is, once you know how, then it does become easier and you'll be amazed at how effortlessly you can attract prospects in numbers. But then, and only then, can you start viewing it as an easy home business.

Michelle Moseley is a coach and guide for anyone looking to learn attraction Internet marketing and getting their network marketing business online and in the black.  www.marketingmerge.com

1-800-363-4918 toll free.